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Amplify your brand credibility with the power of Influencer Marketing

Collaborate with influencers or KOLs (Key Opinion Leaders), build consumer trust and tap into their authenticity, and reach, effectively leveraging their influence to promote your products or services.

Leverage our influencer
network for your campaign

Collaborate with a diverse array of influencers, posting content aimed at a diverse range of niches, lifestyles, or age groups. Discover and select the most suitable influencers for your objectives.

Our Clients

Increase your followers and engagement with Social Media Influencer Marketing

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Our strategic approach involves partnering with social media influential figures who resonate with your brand, enabling you to reach a wider audience and build genuine connections


Platform: Instagram Reel

Campaign: Chinatown Workshop


Campaign: Chinatown


Platform: Instagram Reel

Campaign: Five Footway Festival

Through authentic endorsements and compelling content, not only can we help you to increase your follower count but also foster meaningful engagement, turning casual followers into dedicated customers.

Case studies

Influencer management
& payment process

Free up your time and energy by entrusting our expert team to oversee influencer management, providing seamless assistance for all your campaign execution needs. We're dedicated to efficiently handling legal matters and payment procedures on your behalf, ensuring a smooth process from start to finish.

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Elevate Your Brand with Local and Regional Influencer Collaborations

Based in Singapore, our influencer marketing platform runs local and regional programs across Malaysia, Indonesia, Philippines, and Hong Kong. Collaborate with influencers matching your brand on Instagram and TikTok to maximize engagement and amplify your brand presence across Asia.

Guide to understanding the different types of influencers

Influencers come in various types, each with distinct outreach and engagement levels.  Celebrity influencers, with their vast following and broad appeal, offer extensive outreach but may lack the intimacy of micro and nano-influencers who possess smaller yet highly engaged audiences. Micro-influencers, with followers typically ranging from several thousand to around 100,000, excel in niche markets, fostering deep connections with their audience. Nano-influencers, though fewer in number, boast hyper-localized engagement, often viewed as more authentic and trustworthy. Understanding these influencer types facilitates tailored partnerships, optimizing outreach and engagement strategies for effective brand promotion.

Outreach level -At least 1000 followers -High influence as they have connections with frie
Outreach level -At least 1000 followers -High influence as they have connections with frie

Workflow & Processes

To embark on your Influencer campaign journey and effectively engage potential customers, start by clarifying your business objectives, whether they revolve around enhancing brand awareness, driving website traffic, or boosting sales. Then, choose influencers from our Flame Influencer list whose values and goals align with your brand, collaborating closely to craft campaign messages that resonate with your intended audience.


Our dedicated marketing team will orchestrate the campaign, meticulously managing post timing and goals using the influencer Flame app to ensure seamless execution. Before publication, all campaign content and captions will undergo client approval, ensuring brand consistency and message accuracy. Once the campaign is live, influencer-generated posts will authentically engage your target demographic. Upon completion, we'll provide you with a comprehensive ROI report, inclusive of detailed metrics and performance analysis, enabling you to assess campaign effectiveness and refine future strategies with confidence.

Is this what your
business is looking for?

I want to enhance my brand's presence among potential target demographics.

• I want to increase engagement on my social media platforms.

• I want to raise awareness of my products and services among a broader audience.

If this aligns with what your business needs, let Flame Communications achieve this for you. Contact us today to explore our social media influencer marketing strategies and solutions.

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“We are thankful to have Flame Communications as our PR Agency partner in the Inaugural Digital Water Hackathon 2021. They have provided dedicated support and advice, and have gone the extra mile in positioning the event to achieve the required media coverage and visibility in the Water Ecosystem.”

Sze Ming, Ripple2wave Incubator


"GCOX’s media brand coverage and value rose to more than USD6 million during this period. I highly recommend Flame Communications to be the strategic PR and media partner for your organisation. Their dedication, creativity and media insights are second to none. I am confident that they will be able to take your PR and media strategies to new heights."

Evan Ngow, Chief Communications Officer, GCOX

"Indeed your insights and contribution to our event made all the difference. Most important was your team behind the scenes every step of the way. We are grateful to be given the privilege to work with your esteem company. As a co organizer and sponsor, we really appreciate your support.”

Elton Seah, Founder,

Holy Crab

  • What is PR and what does it mean?
    Public relations (PR), is a strategic communication discipline aimed at managing and fostering positive relationships between an organization and its target audience. It involves the creation of a positive public image, building credibility, and enhancing brand awareness through various communication channels. In essence, PR aims to shape public perception and generate positive coverage for a brand. At Flame Communications, a leading PR agency, we specialize in leveraging strategic PR practices to enhance your brand's visibility, credibility, and success in the dynamic business landscape. Contact us to explore how our tailored PR solutions can elevate your brand to new heights.
  • Why is public relations important, and how can it benefit businesses?
    Public relations (PR) is vital for businesses as it serves to shape a positive public image, build credibility, and foster meaningful connections with customers, investors, and stakeholders. A well-executed PR strategy contributes to reputation management, crisis mitigation, and differentiation in a competitive market. It plays a crucial role in attracting investors, engaging employees, and navigating changing industry trends. Ultimately, PR is a cornerstone for business success, ensuring visibility, trust, and resilience in a dynamic and evolving business landscape.
  • How does public relations contribute to the overall success and growth of organizations?
    Public relations (PR) is instrumental for organizations as it functions as a strategic communication tool to cultivate a positive reputation, manage crises effectively, and engage with diverse stakeholders. Through skillful media relations, thought leadership, and storytelling, PR enhances visibility, positioning the organization favourably in the market. Beyond external perception, PR positively impacts internal dynamics, fostering employee morale and attracting top talent. The ability to differentiate the organization in a competitive landscape, coupled with community engagement and a focus on positive brand narratives, contributes to long-term success and growth. In essence, PR serves as the linchpin for organizational prosperity by building trust, navigating challenges, and creating a positive impact on both external and internal stakeholders.
  • What criteria should one consider when selecting a PR agency, and what key attributes define an effective and successful PR agency?
    Choosing a PR agency is a crucial decision for businesses, and several factors should be considered to ensure the selection of an agency that aligns with your goals and needs. Firstly, assess the agency's track record and experience in your industry; a good PR agency should have relevant expertise. Look for agencies with a proven ability to secure impactful media coverage, manage crises effectively, and engage with key stakeholders. Client testimonials and case studies can provide insights into their past successes. Additionally, evaluate the agency's strategic approach, creativity, and adaptability to industry trends. A good PR agency will have strong communication skills, a deep understanding of your target audience, and the ability to tailor campaigns to meet your specific objectives. Finally, consider an agency that fit with your business values and communication style, as a collaborative and transparent relationship is essential for success in public relations.
  • What services can PR agency provide?
    A PR agency typically offers a diverse range of services aimed at managing and enhancing the public image of a business. Common services provided by PR agencies include: Here's a list of services provided by PR agencies: Media Relations Strategic Communication Press Release Writing and Distribution Event Management Crisis Communication Social Media Management Thought Leadership Content Creation Community Relations Influencer Collaborations Employee Communications Reputation Management Market Research and Analysis Award Submissions
  • What does a PR agency do?
    A PR agency is tasked with managing and enhancing the public image of businesses or individuals through a range of strategic communication activities. This includes building relationships with the media to secure positive coverage, creating and distributing compelling press releases, organizing events to engage with the target audience and generate media attention, and developing crisis communication strategies. Additionally, PR agencies handle social media management, thought leadership positioning, content creation, community engagement, influencer collaborations, and internal employee communications. They play a crucial role in reputation management, conducting market research, submitting award nominations, and providing media training to key spokespeople. The overarching goal is to create and maintain a positive and impactful public presence for their clients.
  • How can I have successful event for my business?
    Here's how you can ensure a successful event for your business: Define Clear Objectives: Work closely with our team to establish clear objectives for the event. Whether it's to increase brand awareness, generate leads, or launch a new product, having well-defined goals will guide the planning process and help measure success. Know Your Audience: Conduct thorough research to understand your target audience's demographics, interests, and preferences. Tailor the event experience to resonate with their needs and expectations, ensuring maximum engagement and satisfaction. Plan Early and Thoroughly: Start planning the event well in advance to allow ample time for venue selection, vendor coordination, marketing, and promotion. Create a detailed event timeline and checklist to ensure nothing is overlooked. Choose the Right Venue: Select a venue that reflects your brand identity, complements your event objectives, and accommodates your target audience comfortably. Consider factors such as location, capacity, amenities, and ambiance to create the desired event atmosphere. Create Compelling Content and Programming: Develop engaging content and programming that aligns with your brand message and resonates with your audience. Incorporate interactive elements, informative sessions, and networking opportunities to keep attendees engaged throughout the event. Promote Effectively: Implement a multi-channel marketing and promotion strategy to generate buzz and drive attendance. Utilize platforms such as social media, email marketing, press releases, and advertising to reach your target audience and encourage participation. Provide Seamless Registration and Check-in: Simplify the registration and check-in process for attendees by implementing an efficient online registration system or ticketing platform. Minimize wait times and streamline the process to enhance the attendee experience. Engage Attendees Throughout the Event: Keep attendees engaged and entertained with interactive activities, live demonstrations, product showcases, and networking opportunities. Encourage participation and interaction to create a memorable event experience. Collect Feedback and Measure Success: Gather feedback from attendees, sponsors, and stakeholders to evaluate the success of the event and identify areas for improvement. Analyze key metrics such as attendance numbers, lead generation, and attendee satisfaction to measure success against objectives. Follow Up and Nurture Leads: After the event, follow up with attendees to thank them for their participation and continue the conversation. Nurture leads generated from the event through targeted follow-up communications and engagement activities to drive further business outcomes. By following these steps and leveraging our expertise as a marketing agency, we can help you host a successful event that achieves your business objectives, strengthens your brand, and leaves a lasting impression on attendees.